A little while back I had the privilege of interviewing my good friend and legendary copywriter Bob Bly. In this in depth talk with me, Bob revealed some helpful tips and strategies about what it …
11 Little-Known Ways To Boost Your Direct Mail Response Rates — In As Little As 24 Hours!
For the past 15 years, I've been helping businesses of all types and sizes successfully use direct mail to boost sales, profits and drive huge biz growth. In that time, I've been involved in …
Dame In Distress
Here’s a message I recently got from a prospect: “Hi there! I've run into a dead end with the copywriters I've used previously in that they are BOOKED SOLID.” When I eventually got on a call …